Google My Business Posts

Business Builders

A New Posting Feature in Google My Business Platform

Allows posting through Google My Business which lets you publish your events, products, and services directly to Google Search and Maps. By creating posts, you can place your timely content in front of customers when they find your business listing on Google.

WHY DO THIS? Once you’ve published a post, it will appear to customers on Google Search and Maps in a few moments. To ensure that posts are timely, they’re removed from the default view after 7 days (or when the event date the post referenced has passed). However, a historical view of posts is shown under the “Posts” tab on mobile.

BUT Wait, Why Not Just Use Facebook?
The main difference between posting as a business on Facebook and posting as a business on Google, is that you must like a page on Facebook to be served post updates, Google Post updates are automatically shown to potential customers as a part of Google Search and Google Maps.

Is It Easy To Do? YES!

Here’s How: Using Your Desktop

  1. Sign in to Google My Business. If you have two or more locations, click Manage location for the location you’d like to manage.
  2. Click Create post. Or click Posts from the menu.
  3. The “Create post” screen will appear. Here, you’ll see options to add photos, text, events, and a button to your post. Just click each field, and enter the relevant information.
  4. Once you’ve created your post, click Preview to see a preview. If it looks good, click Publish in the top right corner of the screen.

Using Mobile App

  1. Open the Google My Business app.
  2. In the bottom right corner of the screen, tap the create icon . Then tap the posts icon  that appears.
  3. The “Create post” screen will appear. Here, you’ll see options to add photos, text, events, and a button to your post. Just tap each field, and enter the relevant information.
  4. Once you’ve filled out your information, you’ll see a preview of your post. If it looks good, tap Publish in the top right corner of the screen.

 

How to design a great business post – the format that google loves: https://support.google.com/business/answer/7390603?hl=en&ref_topic=7343035

Authors Observation: I’ve noticed this one little fact over all my years of doing this thing called ‘marketing with the internet’ and it is this: You will never get as much love from Google as you do when you love Google as much as Google loves Google! In short, if this is what Google wants, give it to them and in return Google will help you spread the word!