Just because the "marketing company" is telling you that you are achieving a 10:1 ROAS (Return On Ad Spend), without YOU knowing your numbers it could be a very well painted illusion and does not mean you are profitable. I explain it further in this video....
https://youtu.be/NWpVGPShurs What if you do not have the budget to run a PPC campaign like the competition does? Here’s what you do. I’ve said it 10,000 times: “Create Real, Useful, Relevant, Content, That Actually Helps People.” The Question...
I have conversations with business owners and their staff and I’ll ask what the #1 priority is. Almost universally it’s the same answer: “More Customers.” Myth: “More Customers and More Calls ” Equals More Profit. Fact: “More...
I was having a conversation yesterday and I was asked about various marketing schemes that one can try to make a difference in their ability to attract “qualified” customers. When it comes to the internet, I have always stated and firmly believe that there...
Is this you? It’s that time of year “AGAIN” and you’re still “stuck” in the exact same spot you were in this time last year! It's Déjà vu like the movie Ground Hog Day… Yet, you “seem” busier than ever and going nowhere – FAST.Do You Want to get...
Gary V. has presented a fantastic overview of marketing today. Over the holiday, I’d suggest you take a few minutes and watch this video. In it, he summarizes concepts you need to be aware of and think about AND Strategically plan for. If you have...
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