Fact: Without CONSISTENT sales you do not have a business.
Marketing your business should be 80% of your focus. Fulfillment of your products and services should be 20%
Giants that felt they no longer needed to market to the wants and desires of the people have collapsed as a result of not applying the principal above on a daily basis. Take for instance, the railroad, shell oil, the steel industry, etc…
Everyone asks the same question;
Q: Wes Where do I Focus my Marketing Efforts for the Highest Leverage Return?
A: Start with what is generating the highest profit for you right now and repeat that exact process more THEN and in addition to doing that, test ONE more new method a week.
At the end of one year you will have implemented and tested 52 new marketing paths, while retaining focus on the methods that work the best!
Questions? Call me.
Wesley J. Harrison
816-482-3755